BetGames has launched Instant Lucky 7, its first instant lotto title based around high-frequency play.
The game is inspired by the longer format of BetGames’ lotto product and is aimed at the growing section of customers demanding this type of game.
The low-data title offers a multiplier of up to 200,000x and will be available 24/7, with a draw every minute.
BetGames said it is planning to release multiple new games before the end of 2023.
BetGames’ chief product officer, Ian Catchick, said: “The high-frequency nature of Instant Lucky 7 is a play style that is becoming more prevalent among players in their entertainment consumption so having a lotto product that meets those requirements is a key part of our strategy for the remainder of 2023.”
