Washington DC will be the first location in the US for the in-play, real money, micro-market betting on the NFL with Simplebet and Intralot.
The first-ever fully automated real money betting product in the market comes from innovator Simplebet through Intralot’s US subsidiary.
The Simplebet micro-markets pricing engine has automated market mechanics of a betting market with odds for each potential outcome. Users of the lottery-operated sports betting platform offered by Interalot will offer millions of betting opportunities across professional sports through GambetDC.
Washington legalised sports betting two years ago and is part of a rapidly escalating sports betting industry. Intralot operates in 42 regulated jurisdictions internationally with an average of $21.5bn in annual wagering.