The online and mobile subsidiary of IGT, WagerWorks, is to supply online game content to UK bookmaker, Betfred.
With over 750 shops in the UK, Betfred will further develop its online betting and gaming business at betfred.com with WagerWorks’ games, accessing the games via WagerWorks’ platform partner, Finsoft.
In line with Betfred’s strategy to expand its range of branded games, the bookmaker will add some of WagerWorks’ most popular brands to its game portfolio including Cleopatra, Monopoly with Pass "Go" Bonus, Cluedo and Wheel of Fortune Hollywood Edition.
Nick Mounteer, operations director for Betfred Online commented: "Our overall aim is to continuously update our games portfolio in order to keep our players happy and playing for longer."