Unibet is to sponsor the 2019 IHF World Championship following an agreement between Kindred Group and the International Handball Federation.
The agreement gives Unibet sponsorship and event logo rights at the tournament hosted in Denmark and Germany. According to Unibet odds, Denmark are the favourites to win.
The tournament will see 24 teams compete in what is becoming one of the most popular sports internationally, attracting great interest from the betting community. Handball is the third biggest sport on Unibet’s offering, trailing only football and tennis.
Rhodri Darch, CCO at Kindred, said: “We have a leading offering on handball among bookmakers and saw an impressive interest during the Olympics 2016 in terms of turnover and actives. Since then, we have invested in our exposure in the sport with the European and World Championship for both men and women being the highlights.”