Spotlight Sports Group, a technology, content and media company specialising in sports betting and fantasy sports, has announced a new partnership with US media powerhouse Advance Local.
The partnership will see Spotlight Sports Group provide national and localised sports betting content, including games, sports betting tools and latest scores, and integrated affiliation tools each customised to maximise SEO and revenue for a number of Advance Local markets.
The partnership between Spotlight Sports Group and Advance Local is already live in New York through Syracuse.com, NYUP.com and SILive.com, in Michigan on MLive.com and OregonLive.com is launching in Q1 2022.
Advance Local, one of the largest US local media companies, serves over 50 million people daily through digital and print media and operates 12 digital websites with highly engaged audiences following local and national sports content.
