SIS, the supplier of 24/7 betting services to online and retail operators globally, has promoted William Morris to head of international racing.

William Morris

Morris joined SIS in 2016 as digital sales manager, playing a key role in growing the company’s digital business, both domestically and internationally.

He previously worked for the Racing Post for eight years, focusing on business development initiatives and strategic planning, as well as delivering Racing Post’s B2B division’s digital strategy.

In his new role, Morris will be responsible for managing and growing SIS’s international horse racing rights portfolio, which forms an integral part of the company’s betting channels including its new 24/7 Live Betting Channels.

Morris said: “This is a really exciting move for me as I enter the next chapter of my career at SIS.

“We already have a fantastic portfolio of racing rights and I’m keen to ensure we continue to build on this to optimise our 24/7 racing offer for operators globally.”

Paul Witten, product director at SIS, said: “William has made a significant impact since joining the company three years ago and we’re pleased that he’s now taking on the role of head of international racing.

“With his industry experience and passion for horse racing, we believe William is the perfect candidate to further enhance our international racing rights operations.”