SIS, a leading multi-channel supplier of 24/7 live betting services, has reached an agreement with Sportsbet to deliver its portfolio of UK and Irish greyhound content to Australia’s biggest online bookmaker.
Flutter Group-owned Sportsbet will significantly strengthen its digital platforms with SIS’s leading UK and Irish greyhound racing, which will also be shown on Tabcorp’s SKY Racing network in the TAB app, in venues and homes throughout Australia.
The operator’s new greyhound offering will consist of up to 53 meetings per week from British tracks including Central Park, Crayford, Doncaster, Harlow, Henlow, Hove, Monmore, Romford and Towcester, as well as Irish action from Cork, Kilkenny, Limerick, Mullingar, Tralee, Waterford and Youghal.
SIS’s agreement with Sportsbet, Australia’s largest sportsbook operator, will further extend the reach of UK and Irish greyhound racing to even more bettors internationally than ever before. This latest move follows the recent agreement between SIS and Racecourse Media Group, to deliver British and Irish horse racing to Sportsbet as part of a new multi-year streaming and marketing content deal.
