UK singing star Robbie Williams is lending his name to a new poker game.

Robbie Williams FunPoker

The Robbie Williams brand is coming to the world of fun poker with a free-to-play online game as well as a Facebook app.

Williams, a poker fan, has teamed up with Switzerland’s kuuluu Interactive Entertainment to offer fans a social platform to meet, interact and play for fun.

Until the end of November, registrants even have the chance to win an ounce of real gold.

Players can win virtual chips and collect experience points to use at higher stakes tables or use gold coins to “pimp” their avatars with more stylish virtual gear.

The Robbie Williams FunPoker App includes a virtual avatar world where members can play Texas Hold’em poker.