SidePlay Entertainment has selected the Odobo developer programme for its expansion into online gaming.
The developer, who’s games boast more than 50 million plays, has produced more than 160 instant-win games for lotteries and leading operators around the world, with a strong focus on content informed by player feedback.
Its first release via Odobo is an oceanic adventure featuring pirate ships and an all-powerful Kraken. Players select a ship to destroy, unleash the Kraken and win prizes.
Rob Smith, legal and business affairs manager at Odobo, said: “SidePlay has a vast array of exciting titles that deliver all the gratification of an instant-win game but with a clear focus on entertainment.
“Release the Kraken is an outstanding example of a studio taking a traditional instant-win mechanic and adding another layer of polish and gamification. We’re thrilled that SidePlay is looking at the casino sector and that it has chosen Odobo as the platform for worldwide distribution.”
Lee Bosio, director at SidePlay, said: “SidePlay is committed to giving its clients high-quality games that can reach players in an increasing number of regulated markets.
“Via Odobo, we’ve found a one-build solution that caters for customers on desktop and mobile devices with the additional benefit of access to Odobo Play. We’re excited to be increasing our presence in the commercial sector.”
