Secure Trading, an online payment provider for the i-gaming industry, is the new front-of-shirt sponsor for both the men’s and women’s senior England Sevens squads.
The four-year year deal with the Rugby Football Union sees Secure Trading become the principal partner to England Sevens, and title sponsor of the community sevens’ series, 24/Sevens.
As part of the partnership, Secure Trading will also have branding rights at the Mitsubishi Motors Exeter Sevens, which takes place on July 15-16, part of the Rugby Europe Sevens Grand Prix Series.
Ian Ritchie, RFU chief executive, said: “This is a fantastic time for Secure Trading to join us as an official partner of the RFU at what is an exciting time for rugby sevens.
“The partnership will cover the grassroots to the elite end of the game and we very much look forward to the exciting initiatives that this relationship will bring on all levels.
“We’re thrilled to be principal sponsors of England Sevens - an exciting sport that we recognise is only growing in popularity - and it aligns perfectly with our belief that a good team is the key to victory,” said Gerald Kitchen, president of Secure Trading.
