Bet365 chiefs, including boss Denise Coates, are reportedly thinking of selling the business in a push for US expansion.
Newspaper The Guardian says the company has held “informal discussions” with Wall Street banks and US advisors about a full or partial sale.
There is reportedly a medium-term plan to float bet365 on a stock exchange in the US, while another source told the newspaper talks with private equity groups could lead to the acquisition of a pre-float stake.
Bet365 currently operates in 13 US states, having recently picked up licences in Tennessee and Illinois.
