ProGaming Platforms, developer of a commercial multiplayer online gaming and reward processing software platform, has entered into memorandum of understanding with Inhouse Interactive, a boutique designer of interactive online games and creative advertising solutions.
The two companies intend to collaborate to integrate ProGaming's proprietary gaming platform into a state-of-the-art game designed specifically for social media networks.
The companies will work to design new and unique multiplayer games for social media utilising ProGaming's patent-protected game tracking and reward-payout system. The platform accurately computes game results of unlimited numbers of players in real-time and can provide instantaneous rewards to game winners.
The two companies will further seek to leverage the technology, establishing a creative interactive marketing and advertising platform for companies who wish to gain exposure while interfacing with potential customers.
"Our companies possess complementary products and solutions that, when combined, should present a wealth of commercial opportunities," said Lior Zelerling, CEO of Inhouse Interactive.
"Integrating ProGaming Platform's proprietary system via social media and marketing channels is a significant piece of our business model," said Erez Zino, chief executive officer of ProGaming Platforms. "With this collaborative effort, we will have the capability to tap into the large and continuously growing social media gaming market - a multi-billion dollar industry," Zino added.
