LeoVegas continues its expansion by launching its Pink Casino brand in Canada with the aim of offering world-class entertainment and a safe gaming experience.
This entry into North America is the first launch of the brand outside of the UK.
LeoVegas already has several brands in Canada and the company says Pink Casino will benefit from the experiences and local knowledge built up to date.
The company said the expansion has been made possible by the successful migration of the UK brands to LeoVegas’ proprietary technical platform that was conducted earlier this year.
The launch is part of LeoVegas’ strategy to use existing brands and resources to deliver profitable growth.
Gustaf Hagman, LeoVegas’ group CEO, said: “It is super exciting to continue expanding in North America.
“This is a superb way to use our strong brands and deliver profitable growth.
“I look forward to offering the Canadian market even more gaming fun and entertainment in the form of Pink Casino.”
