GameAccount Network and Paddy Power have signed a multi-year renewal of their commercial partnership and extension of existing gaming software services into the Italian regulated market.
“As one of the first gaming software suppliers that moved into the Italian regulated gaming market in 2008, we have developed the specialist experience, expertise and technical functionality required to serve Italian operators from our hardware platform located in Italy,” said Dermot Smurfit, GameAccount Network CEO.
This experience will support GameAccount Network’s long-standing partner Paddy Power as it builds a new online sports betting and gaming business in the regulated Italian online gaming market.
Giovanna D’Esposito, Paddy Power’s Italian managing director, commented: “GameAccount has developed a compelling portfolio of online skill, casino and mobile games, along with aggregating third party gaming content with a focus on land-based casino games brought online. Based on our existing relationship, their commitment to Italy and wide games portfolio, GameAccount was chosen by Paddy Power as one of our partners to build and position our Italian gaming business to exploit anticipated opportunities created by further gaming regulation.”
