IbetX has launched Bettor.com, the world's first fully integrated social betting platform.
A player in the betting exchange market, ibetX unveiled this brand new online offering to sports fans after extensive research suggested that casual bettors wanted something more, something that incorporated all aspects of betting.
The Bettor site offers casual bettors a more favourable commission structure, It has been specifically designed to reward sports fans and casual bettors instead of professional gamblers.
Jayne Clarke, PR manager, commented: "We took on board what our customers were saying about the current offerings and realised that there was nothing out there that provided them with a fair as well as a social betting experience."
This new betting exchange has been designed by sports fans for sports fans and replaces the exchange that was ibetX. Ibetx.com will continue to exist as the company’s corporate site.
Clarke continued: "Betting exchanges have come a long way over the past decade, but we felt there was little distinction between them. Therefore, to provide customers with a more varied choice we realised there was a need to offer more, something different and unique."