SPORTFIVE and VBET (SoftConstruct Group) have announced the arrival of Laure Boulleau as the new ambassador for VBET, a major player in the world of online sports betting.
VBET becomes the first French sports betting operator to choose a female ex-footballer as its ambassador. VBET has been the official partner of AS Monaco since 2020 before becoming the first partner of the programme created by SportEasy and Puma to sponsor 100 amateur clubs in France.
Beyond her exemplary career in football as a French international and PSG player, the current football consultant Laure Boulleau is "the perfect embodiment of the VBET DNA," says the company.
"Throughout this partnership, VBET will rely on Laure Boulleau's excellent image in the world of football analysis, but also on her community of over 1.7 million subscribers on social platforms. Different betting-related activities, numerous contests and challenges will be suggested.
Boulleau commented: "I am very happy and honoured to become the first women's football betting ambassador with VBET. We’re in for a wonderful adventure with the teams. We share the same vision of premium content and the desire to engage our respective communities."
David Ozararat, CEO of SoftConstruct France/VBET Group, added: "Having Laure by our side was the only choice and we are very proud to have such an exemplary female athlete as our ambassador.
"She is recognised for her sharp analysis of matches at the highest level. Thanks to this partnership with Laure, we will soon be offering our players exclusive and innovative experiences.”
Laurent Moretti, managing director France of SPORTFIVE, concluded: "We are very happy to have accompanied VBET in the choice of its new ambassador in order to diversify its sports coverage. Our final choice was Laure Boulleau, a former French international football consultant who perfectly embodies the VBET values and DNA.”
