Online casino and sports betting specialist, NorskeSpill, has launched a new affiliate programme in partnership with Income Access, to build an expansive networking platform to promote NorskeSpill’s online offerings.

NorskeSpill

The new programme will offer NorskeSpill’s affiliates a commission structure of up to 40 per cent revenue share when they sign up, as well as custom plans for affiliates to suit their particular needs and traffic data.

Niclas Lundqvist, CEO of NorskeSpill, said: “Income Access is a reputable company that delivers great affiliate software. Respected by affiliates, they provide detailed reporting that is easy to navigate and use. With Income Access, we are giving our affiliates peace of mind – we want them to feel as comfortable as possible from day one.”

NorskeSpill currently houses two products under its Everymatrix brand and is looking to add another four or five brands over the next 18 months.

The Income Access deal is a key point in launching this strategy, said Chris Taylor, affiliate manager at NorskeSpill: “By diversifying our products and services, we knew that we would need easy-to-read, yet inclusive software that could manage multiple offerings.

“With Income Access’ in-depth tracking abilities, we’re getting transparent results that tell us exactly where our impressions, conversions and sales are coming from,” added Taylor.