Communication service provider mobileStorm is to launch mGamingWatch.com, a news site dedicated to mobile marketing within the casino gaming industry, at its annual G2E after party.

mGamingWatch.com

“G2E is a place where we can stand out from the crowd and we don’t just throw parties for the sake of throwing parties,” said Darren Withers, head of client development and casino services.

“We invite casino professionals into an immersive experience meant to display how mobileStorm email and SMS features - like RSVP Manager and Coupon Manager – work, through a demonstration disguised as a fun contest with prizes.

“From receiving our email invitation to texting in to receive a unique code at the party to enter the contests, our guests will be walked through an innovative experience they could execute for their guests at their casino property.”

The event, open to casino industry professionals attending G2E 2013, takes place on September 25 at The ACT Nightclub in The Venetian in Las Vegas.