Microgaming is furthering its investment in sustainability by extending its PlayItForward CSR programme to include environmental initiatives at ICE.
The software supplier has committed to reducing waste across its ICE stand at ExCeL London by providing extensive recycling facilities, minimising the use of plastic at its bar, and reusing and recycling stand materials following the show.
The initiatives build on existing work carried out at the company’s state-of-the-art Isle of Man headquarters, which was designed with staff in mind and to be as eco-friendly as possible, opening in July 2017.
Microgaming will continue to reuse more than 75 per cent of its ICE stand structure at future events, and has pledged to recycle its stand graphics and responsibly dispose of other materials at the end of the three-day event.
An eco-friendly bar policy will see the technology provider forgo using plastic-coated coffee cups and plastic water bottles in favour of completely compostable cups and reusable, recyclable aluminium water cans.
The Microgaming Bar will also serve recyclable glass bottles, along with plastic-free coffee cups and wine goblets that biodegrade within 12 weeks under commercial compost conditions. All coffee grounds and food waste will be composted where possible, and staff meals will be served in environmentally friendly packaging throughout the event.
John Coleman, CEO at Microgaming, said: "Microgaming PlayItForward encompasses all aspects of our company’s extensive CSR programme, focusing on health, sport, education, charity and community both at home and abroad. Environmental sustainability has long been a focal point for PlayItForward, which is driven by the values and aspirations of our people at Microgaming, including of course our Eco Warriors, who are always implementing new ways to make our world greener.
“Knowing how much trade show events can contribute to increased waste, we saw a need to take an active and leading role in driving positive change in this area. We hope that extending our green initiatives to ICE will inspire others to follow suit.”
