Online sports betting and gaming group Meridianbet has strengthened its partnership with the Football Association of Montenegro and become its official sponsor.

Meridianbet began its relationship with the football association at the start of last year, but this new agreement raises the bar on its involvement. The new deal will last until the end of 2024.
The agreement was signed by Dejan Savićević, president of the Football Association of Montenegro and Jovana Klisić, executive director of Meridianbet Montenegro at the House of Football.
"We are immensely honored to have the support of Meridianbet, a company with regional and international credibility," said Savićević. "We are glad that Meridianbet recognised the mutual benefits of this partnership, which we look forward to taking to even greater heights."
"The signing of this contract marks a major leap forward, paving the way for a prosperous partnership," added Klisić. "As a company recognised as a leader in sports betting and gaming throughout Southeastern Europe, this sponsorship will massively improve the quality of Montenegrin football as well as our reputation for being the region’s top sports sponsor."