LeoVegas has launched bingo as a new category.
The global bingo market is worth approximately €2bn, with only 23 per cent of bingo currently being played online, according the H2 Gaming Capital.
LeoVegas stated that this means the potential for digitalisation is great, with a lot of bingo set to shift to the digital environment.
The global group LeoVegas Mobile Gaming, which hosts its operations in Malta, also offers casino, live casino and sports betting.
Gustaf Hagman, LeoVegas group CEO, said: “Today we have a broader and larger customer base than ever before, and it is growing strongly. To meet the growing demand for entertaining games we are now launching bingo, a social, simple and fun game for people in all target groups.”
