Kiron Interactive says its Kiron.Lite solution for African markets has enjoyed “immediate success” following its launch with operator Betika in Kenya.
Betika’s turnover on virtual products “considerably increased” in the first four weeks of the partnership, the virtual sports and numbers games developer said.
Kiron.Lite is designed to meet the requirements of African markets, removing bandwidth-intensive visuals while still keeping the optimum in-play betting experience.
Betika has gained access to Kiron’s virtual sports games as part of the deal.
Kiron co-CEO Steven Spartinos said Betika “now enjoys a significant advantage in a competitive marketplace in ensuring its players can get their hands on the right content without having to worry about data consumption.”
Head of gaming at Betika, Peter Stagles, added: “This partnership represents great value to us, providing our customers with the Kiron products that they love in the most efficient manner possible.”
