Kindred Group has expanded into the Indiana market with the launch of its sports betting brand Unibet.


Through a multi-state agreement with Caesars Entertainment, Kindred gains access to sports betting fans in Indiana. This is Kindred's third state in the US, after launching an online casino and sportsbook in New Jersey and an online casino in Pennsylvania.

Manuel Stan, SVP Kindred US, said: "After two very successful launches of the Unibet brand in the US, we are now excited to move forward with our agreement with Caesars Entertainment. We look forward to introducing customers in Indiana to Unibet's first-class online sportsbook to enjoy the great experience in a safe and secure environment.

“To be able to launch our product just in time for the NHL and NBA season restart is very exciting. Indiana also represents Kindred's first step into the Midwest, and we are expecting other states in the region to follow shortly.”

Kindred will use Pala Interactive's online gaming platform in Indiana and will continue to use Kambi's sports betting platform.