An online API alternative to its ICU intelligent identification device, aimed at the online gaming market, has been released by Innovative Technology (ITL).

ICU API

The ICE API will enable websites to use customers’ existing software and device cameras to communicate with the ICU algorithm to intelligently identify users’ faces and estimate age.

The product is particularly suited to online gaming websites that could benefit from using ICE API to quickly identify and verify registered users.

Andrew O’Brien, product manager for ITL, said: “Implementing self-exclusion schemes to precent and control under-age gambling, is vital for online gaming websites. In addition, with ICEU API, loyalty and VIP schemes can be managed to identify key customers to improve engagement.

“It can also be used to help businesses through this difficult period as they find an increased level of homeworking provision due to the pandemic. ICU API can support efficient home working by controlling remote access to your organisation’s servers via intelligent identification. For instance, it will allow only authorised persons to access the VPN giving an extra layer of security to protect sensitive company information. It could also be used to remotely verify people online to avoid visits to public buildings.”