Hub88 will look to offer a strengthened sports betting offering to operators through a deal with TradeArt.
Hub88 will support TradeArt's odds trading platform, which aggregates and automates odds data streams from various providers.
The product will be available to all Hub88 customers, with operators being able to create market-specific offerings providing odds for popular sports and events.
Hub88 will now be able to offer a portfolio of options including daily fantasy sports and horse and greyhound racing.
Ollie Castleman, head of Hub88, said: “This premium data-driven solution for sports trading will be beneficial for all our operator partners that are looking to strengthen their offering and with a localised approach, it is easy to provide players odds on the events they demand.”
Kirill Mavrodiev, director at TradeArt, added the company is “always looking to partner with like-minded companies to create synergies and offer better experiences to players.”
