Greentube, the Novomatic Interactive division, has launched with Italian operator Snaitech as part of a deal that significantly strengthens the supplier’s foothold in the country.

Greentube

All of Greentube’s Italian-licensed products are now live with Snaitech and available through the operator’s website and mobile channels, as well as the Snai Slot application.

The distribution agreement provides Snaitech with access to Novomatic’s land-based titles, including Book of Ra deluxe.

Daniel Lechner, head of sales at Greentube, said: “Partnering with Snaitech demonstrates that our portfolio has become a must-have for Italian operators and adds another leading brand to our rapidly growing Italian client base. Italy is a strategically important market for us, and it is fantastic to see our collection of Italian-licensed content continually deliver exceptional results for operators in the region.”

“The launch of Greentube's Book of Ra deluxe online slot on website, mobile and the Snai Slot app is a very important plus for our company,” declared Alessandro Allara, Snaitech sports and digital director. “Both for the quality of the product that has always been one of the most loved and requested by players and for the innovative technological contribution. “Since the game has been available on our website, over 8,000 customers have registered and played for the first time. More, Snaitech launched for this integration a new casino platform – Casinò Snai – entirely developed and managed in-house. This is a step forward that allows us to meet the needs and requirements of our customers and to guarantee them a complete, competitive and safe gaming experience.”