Stockholm-based CRM and AI cloud solutions provider Symplify has struck a partnership deal with online casino operator Green Feather Online.
Symplify will be supporting Green Feather Online in building another vital layer of engagement through its proprietary CRM, datahub and multiple communication channels. There will be a special focus on email, SMS, dynamic web, web and browser push notifications.
Websites manages by Green Feather include Boo Casino, Mr Fortune Casino, B Casino and Galaxyno Casino.
Symplify’s head of sales Christoffer Feldt-Sørensen said: “Green Feather Online has quickly established itself as a leading online casino operator with a plethora of popular brands under its management. We’re really looking forward to implementing our cloud-based CRM and AI ecosystem to play a key role in the next stage of growth.”
Green Feather Online operating director, Arik Weiss, commented: “Symplify’s unmatched skill in creating an omni-channel communication strategy will enable us to deliver on our expansive goals for the year ahead. Having a crystal clear image of the customer funnel means we can easily communicate with our audience seamlessly and accurately, allowing us to integrate multi-brand strategies and drive our commitment to excellence in the competitive online casino market."
