Global Gaming has unveiled its new affiliate programme, Global Gaming Affiliates.

Global Gaming

The newly launched programme allows affiliates across Europe to work in conjunction with Global Gaming to promote its products, including flagship brand Ninja Casino.

Using the MyAffiliates tracking software, Global Gaming Affiliates aims to provide a service with a tailored approach to each partner, giving them all the tools and support they require.

It currently accepts Swedish and Finnish traffic, with plans to move into new territories and verticals in the future. Its newest brand SpelLandet.com is set to be integrated into the programme in the near future.

The program will be spearheaded by Elaine Gardiner, who has more than nine years’ experience within the sector, having previously worked for Cherry Group.

“We are absolutely thrilled to have launched Global Gaming Affiliates,” said Gardiner.

“It’s a project we’ve been working on tirelessly since I joined the company last year and I’m excited to now deliver the program to the market.

“The new program aims to share the same philosophy of innovation and exceptional service that Global Gaming is known for and we can’t wait to start working with affiliates.”