Gaming Innovation Group is to launch its sportsbook and igaming platform into multi-jurisdiction European markets through a new partnership with GP Gaming.
GiG’s SportX and CoreX offerings will power the GP Gaming venture, which is looking to establish a presence across some of Europe’s most competitive sportsbook markets.
There will be a separate launch in the regulated French market for sports betting only, GiG said, pending regulatory approvals.
Andrew Cochrane, chief business officer at GiG Platform & Sportsbook, said: “The strength of our sportsbook and platform technology is anchored to the wealth of experience we have in multi-jurisdictional markets across the globe, and I’m again proud that our commitment to delivering innovative and product rich solutions continues to attract ambitious new partnerships.”
GP Gaming’s chief operating officer, Samuel Ruff, said GiG’s products offer the “ideal solution to power our new venture, generating long-term and sustainable growth throughout multiple markets worldwide.”
