Irish operator Slotbox has launched its online casino and omnichannel experience via GiG’s igaming platform.
Slotbox was founded by Coastline Gaming, a leading gaming and casino operator with locations across Ireland. The online casino launch marks a significant milestone for Slotbox as the "first step towards its digital transformation."
GiG said the new online casino, built with its frontend framework, provides Slotbox players with a competitive online experience and a unique look and feel. Powered by GiG’s innovative igaming platform and omnichannel solution, Slotbox features a dual registration function, which presents one seamless registration process for its players across all channels.
Other features include a shared loyalty system, giving its players the ability to earn online loyalty points and coins when playing offline and vice-versa. In addition, the new casino brand plans to launch a number of features in the coming months to allow for an uninterrupted player journey between the retail and online sites.
Conor O’Donnell, director at Slotbox, said: "We are really pleased to see stage one of this project come to fruition. Everyone involved has worked hard to create an offering that will deliver a first-class gaming experience for our customers. We are particularly excited about the roll-out of the omnichannel features which will provide a seamless experience for our players.”
Richard Brown, CEO at GiG, said: “I am excited that we have gone live in Ireland with Slotbox . It’s always a proud moment for GiG to power the launch of a new brand, even more so when that launch is part of a partner’s digital transformation."
