Gaming Innovation Group now offers an instant registration and payment option for its operators using Trustly’s Pay N Play system.

The system allows players to optionally register and pay through their online banking accounts in Sweden and Finland, with Germany soon to be offered. The simple system will allow GiG’s customers to further boost acquisition, build loyalty and stay compliant.
The technology is offered to operators on the GiG Core platform, with the company’s in-house brand Kaboo now live, alongside external brands Omnia and the newly launched Dreamz.
CEO of GiG, Robin Reed said: “Pay N Play will revolutionise the registration experience for players and enable higher conversion and retention while reducing churn. With instant deposits and withdrawals, this new system makes our promise ‘to provide fair and fun gaming for all’ stronger.”