Gauselmann Group company Eyas Gaming is entering a partnership with Brazilian sports media firm Lance! To develop and operate the brand from their Gibraltar and Malta offices.
Caf, which offers digital identity services, will be assisting Eyas Gaming by establishing the age and identity of all players in Brazil.
Eyas Gaming and Caf will also provide safer gambling tools including deposit limits and self-exclusion.
Emma Lindley, Caf’s managing director of International Expansion, said: “As the government prepares to regulate sports betting in Brazil, gambling operators that can quickly and accurately identify customers and conduct age verification, provide a great user experience and fight fraud will become the market leaders.
“The new Brazilian regulations put a big emphasis on player safety and that is a priority for us in this partnership as well.”
Andrejs Cuzans, head of fraud, risk and payments at Eyas Gaming, added the company is “looking at our partnership with Caf as a long-term relationship and we are confident that as we grow and evolve in the Brazil market, Caf will continue to meet our ever-changing needs.”
