A new esports media business, named Zealium Media, has been formed by two former Betway directors.

ZM

Former Betway BG Marketing Services managing director Tim Whyles has joined up with former Betway esports director Adam Savinson for the venture.

They feel that there is a gap in the market for a company that can produce high-quality media and generate added traffic for the broader esports business.

They plan to generate growth by creating a variety of different media publications and other creations that will be used within the competitive esports business.