Bragg Gaming Group has appointed Aristocrat’s former senior vice president of digital product and strategy as its new executive vice president of group content.
Scott Milford’s more than 25 years of experience in the gaming industry also includes a stint as product development manager for Konami.
In his new role, he will lead strategy, development and delivery across Bragg’s in-house content studios including Atomic Slot Lab, Indigo Magic and Wild Streak Gaming.
He will look to build and guide relationships with partner developers through the Powered by Bragg program, which includes slot suppliers such as Gamomat.
“Bragg’s relentless focus on innovation and excellence is unlike anything I’ve seen,” Milford said. “This is a company that doesn’t just follow trends—it sets them.
“I’m excited to help elevate Bragg’s world-class teams and partners to new heights, creating next-gen online casino experiences that redefine what’s possible in gamification and player engagement.”
Bragg CEO Matevž Mazij said Milford will help “propel us into the next phase of our growth.”
“With the increasing popularity of our exclusive IP such as our Connect & Collect mechanic, and a doubling of our US game release cadence, Scott’s leadership will ensure we stay ahead of the curve as the most innovative force in igaming.”
