Evolution Gaming has extended William Hill’s live casino offering with the launch of a new, dedicated VIP area exclusively for its customers.
“This is another major investment for William Hill in online and part of our strategy to deliver further incremental revenue from this growing sector. This latest move underlines our commitment to delivering the best and most realistic live gaming experience online for all customer segments. Central to that commitment is closing the gap between the online and land-based casino worlds,” said Colin Cole-Johnson, i-gaming director at William Hill.
Hosted at Evolution’s purpose-designed production studios, the entire dedicated environment has been designed and branded to William Hill specifications. Featuring high-quality interior design, décor and mood lighting, this unique online live casino replicates the look and feel of a premium, VIP-focused land-based casino.
This exclusive area is staffed by a team that includes both native speaking English dealers and native speaking English, Spanish and Cantonese VIP hosts. Attired in William Hill corporate uniforms, male and female staff will serve VIPs, supported by real-time customer relationship management tools.
The presence of online VIP hosts is a key unique feature and the hosts will answer in real time any questions players may have. They can also organise exclusive table bookings and instantly award credits or refunds to customers’ accounts. All hosts have been hand picked from leading land-based venues.
Visitors to the William Hill VIP area can choose from dedicated live roulette, blackjack and baccarat tables in a salle privée. A further seven dedicated live blackjack tables are also available, while space for further expansion has been factored into the studio plan.
