B2B igaming technology provider EveryMatrix has finalised the acquisition of sports betting developer Leapbit.
The merger will strengthen the group’s sports betting product OddsMatrix with an advanced and proven retail offering.
Through the new acquisition, EveryMatrix will elevate its online-first OddsMatrix platform to a true omnichannel igaming solution. OddsMatrix will integrate Leapbit’s comprehensive retail-focused software solution and other products such as virtual horse racing and lottery games.
Founded in 2018, Leapbit is a B2B sports betting supplier with extensive market knowledge and a highly-skilled technical team. Its core team has previously been with Romanian-leading bookmaker Superbet, including two of the company’s founders.
Leapbit has developed its in-house retail and sportsbook solutions, virtual horse racing and lottery products while also producing bespoke software for tier-one bookmakers targeting central and eastern Europe.
The new merger will expand OddsMatrix’s ecosystem with a mature retail product, allowing the group to increase its customer base with a new segment of clients looking for a feature-rich and complex product that can support both retail and online operations in regulated markets.
