DraftKings is looking to ensure a smooth acquisition of ilottery company Jackpocket as part of a new role for chief financial officer Jason Park.
Park will become DraftKings’ chief transformation officer as of May 1. His role will also include deploying "cutting-edge technologies to capture additional operating efficiencies,” the US operator said.
Park will be replaced as CFO by current senior vice president Alan Ellingson, also from May 1.
Jason Robins, DraftKings’ CEO and co-founder, said the “large efficiency opportunities” he has tasked Park with capturing “will generate significant incremental profitability over the coming years.”
“In addition, I’m confident he will unlock the benefits of our proposed acquisition of Jackpocket following its closing to strengthen DraftKings’ position in US online gaming," Robins said.
“There are also potentially transformational AI applications on the horizon that could change the way businesses operate and serve their customers to create potential long-term advantages.”
Park said his new role “taps into my passion for building great and highly efficient companies.”
He added: “Alan is perfectly suited to seamlessly step into the chief financial officer role as an established company leader with deep credibility across the entire organisation.
“I look forward to assisting with this transition and continuing to deliver value for our shareholders. We will provide more information on the transformation program during our next earnings call.”
