Caesars Entertainment has agreed a multiyear extension to its United States partnership with the National Hockey League.
While Caesars will retain its status as a sports betting and gaming partner of the NHL, the extension also grants that, for the first time, Caesars Digital will be provided with access to League-owned intellectual property to build and promote NHL-branded icasino games for US online casino platforms.
“With the defending Stanley Cup Champions residing in our home city of Las Vegas, we have a front-row seat to the excitement and passion that the NHL provides,” said Eric Hession, president of Caesars Digital. “This partnership extension with the League continues our efforts to build on that fan passion by bringing unforgettable experiences to all of our valued customers across both sports betting and online casino.”
Said Jason Jazayeri, NHL vice president, business development: “Since the inception of our partnership with Caesars, together we have focused on innovative ways to engage our passionate fanbase. We look forward to the next chapter of our relationship focused on delivering unparalleled access to our sport for NHL fans.”
