Bragg Gaming and Flutter Entertainment brand PokerStars have signed a global content distribution deal.
The European roll-out is expected to begin within the coming weeks, with PokerStars players in countries including the UK, Italy, Portugal, Spain, Denmark, Sweden and the Czech Republic able to access the new content. New Jersey, Michigan and Pennsylvania are expected to follow.
“We’re delighted to partner with PokerStars, one of the most well-known global tier-one operators and a key brand from Flutter, to deliver our content to their players on a worldwide basis,” said Lara Falzon, president and chief operating officer at Bragg Gaming Group.
“Our high-performing games will deliver unique experiences for their players in the UK, Europe and North America and we are pleased to be in a position to benefit from their global reach.
“This agreement dovetails with our strategy to seek out and work with major strategic partners and we believe working with PokerStars and Flutter aligns perfectly with our growth ambitions. We look forward to launching our exclusive proprietary and third-party content with PokerStars in an increasing number of markets over the coming months.”
