Igaming content provider BGaming has announced a unique collaboration with Dutch street artist I AM EELCO ahead of July’s iGB Live in Amsterdam.
Named one of New York City’s Top 10 street artists, Eelco van den Berg will create a rethinking of BGaming’s themes and characters from popular games such as Aztec Magic, Elvis Frog in Vegas and Book of Cats. At the event, running from July 11-14, BGaming’s stand will be decorated with Eelco’s artwork while the slot studio will also offer an exclusive collection of branded merchandise for partners and clients. Eelco’s award-winning art has previously been commissioned by numerous brands including Philips, Levi’s, Jack Daniels and Heineken and in addition to his creative endeavours, the artist also works as a guest lecturer at the Willem de Kooning Academie in the Netherlands. This new collaboration between BGaming and Eelco marks the studio’s second partnership with local artists, after previously teaming up with pop culture-inspired artist Thumbs at ICE London in February.
