Super Group, the parent company of Betway, has announced that Betway has become the Official Global Betting Partner of English Premier League champions Manchester City.
With the club currently on its pre-season tour of the US, and to mark this significant deal, leading figures from Super Group and Manchester City will be on site for the iconic NYSE bell-ringing ceremony later today.
The multi-year agreement sees the Betway brand become the club’s Official Global Betting Partner from the start of the 2024/25 season.
Manchester City joins Betway’s market-leading sports sponsorship portfolio, which includes teams from across the Premier League, La Liga, NBA and more.
Super Group CEO Neal Menashe commented: “We are absolutely delighted to become Manchester City’s Official Global Betting Partner.
"This agreement cements our place in the top tier of Premier League partners, ensuring that our Betway brand reaches fans in all corners of the globe.”
Ferran Soriano, City Football Group CEO, said: “We are pleased to announce Betway as our Official Global Betting Partner today.
"As a globally recognised brand, Betway has a strong pedigree and history of working with high-profile brands within the sports space and we’re excited to work together throughout the partnership.”
