In a special feature, iNTERGAMINGi interviews a host of industry professionals to get the lowdown on the ever-evolving world of in-play betting.

In-play betting

WITH many live sports events still on hiatus, or at the very least, re-emerging with a prudent trepidation due to the Covid-19 pandemic, the sports sector has endured a turbulent time of late. Yet, with a resilience and commitment to succeed that many major sports icons themselves would be proud of, it has forged a way forward by not only understanding its strengths but turning them to its advantage. In-play betting is one sector that is continuously breaking new ground. Amid a complex global landscape, it has not only diversified its offering, but also enveloped new sports from across the globe in its quest to keep fans enthralled in new and inventive ways.

“One of the most significant recent developments caters to visualisation and display,” says Abelson Odds’ head of compilation, Jeevan Jeyaratnam.

Read the full article in the latest issue of iNTERGAMINGi

To receive every print and digital issue of iNTERGAMINGi, subscribe here