Abelson Info is pleased to announce that the French sportsbook Zebet has become the latest partner of its goalscorer pricing and settlement service.
The agreement sees Zebet enhance the offering to its customers by adding multiple goalscorer markets for over 80 football competitions from across the world. Abelson Info will provide these increasingly key markets to the rapidly growing French bookmaker as part of a multi-year deal.
Abelson Info, the London-based sports data and player odds specialists, already provides its GPS service to a number of top-tier operators throughout Europe. Partners benefit from an unrivaled range and accuracy of goalscorer markets, both pre-match and in-play, combined with rapid real-time settlement.
Abelson Info’s commercial director, Reuben Thomas, commented: “We are thrilled to welcome Zebet to our list of partners. Our GPS odds feed will help them engage an even broader audience while providing their existing players with new betting experiences as they strengthen their position in France and beyond.’’
Zebet has traditionally focused primarily on the French market and recently boosted its profile to fans of Ligue 1 by becoming an official partner of FC Nantes.
It has also started expanding into new regions, with a presence in Spain and Nigeria and earlier this year launching in the recently regulated Dutch market.
Integrating Abelson’s goalscorer pricing allows Zebet to upgrade and expand its football market range, seen as a key value driver for the acceleration of the brand engaging new audiences.
From its Malta HQ Zebet trading director Damien Cante commented: “We were happy to choose Abelson as a key supplier; they’ve been a pleasure to work with and their coverage on these player markets is unparalleled. After integrating the goalscorer product Zebet has seen an upturn in revenue from these markets.”
