Daily Racing Form (DRF) parent Affinity Interactive has sold advance deposit wagering (ADW) platform DRF Bets to 1/ST Technology.
Xpressbet, owned by 1/ST, has assumed full ownership and operational control of the platform, which will be rebranded as 1/ST Bet Pro.
Affinity Interactive and 1/ST Technology have been in partnership since 2011 for DRF Bets, with Xpressbet its back-end technology supplier.
DRF customers will now be transitioned to 1/ST Bet Pro.
“This is a pivotal moment for Affinity Interactive and DRF,” said Scott Butera, chief executive officer of Affinity Interactive.
“This strategic transaction allows us to sharpen our focus on DRF’s core strengths—premium racing data, expert handicapping, and compelling content.
“We are now better positioned to collaborate with a broader array of racetracks, wagering platforms, and sportsbook operators as an independent and innovative media and data company.”
DRF will now expand further into affiliate partnerships, e-commerce and data-driven product lines.
“This move enhances our ability to serve the broader horse racing and gaming ecosystems, supporting innovation, integrity and new fan engagement,” added Butera. “We are proud of what we built with DRF Bets and are excited about this next chapter.”
“1/ST Technology is committed to continuing to provide the consistent superior service and user experience DRF Bets customers have come to expect – now under the 1/ST Bet Pro brand,” said 1/ST Technology president Keith Johnson.
“We look forward to welcoming DRF Bets customers and expanding our product offerings to horseplayers across the country and around the globe.”
