Abelson Odds’ head of compilation Jeevan Jeyaratnam talks all things in-play, covering data wars, prop bets and the potential, or otherwise, of F1.
THE current level of sophistication within data content varies extensively between different sport types.
Understandably, given its revenue size and play format (goals, red cards, penalties are the only real triggers for substantial price shifts), soccer has benefitted from the biggest push in this direction. Over the last 18 months we have seen a steady evolution in the sophistication of data for this sport.
