Can the retail proposition survive and thrive in the UK post-FOBT legislation? INTERGAMINGi canvasses leading industry figures in a bid to find out.
IN the modern online world, where few (if any) stay loyal, how can the betting shop of the future hope to compete?
Will the NFC loyalty card prove the golden ticket to omni-channel success? Is a radical upgrade needed to diversify in-store content? Or does the humble shop simply need to shutter up?
These questions need answers. To which end, iNTERGAMINGi poses some pressing questions to the industry’s leading suppliers as they cast their eyes into the future and recommend some solutions…
