Political instability and economic troubles remain for much of LatAm, but as 
Jonny Whitfield investigates, igaming and sports betting are grasping a strong foothold in the region.

Brazil

“Brazil is back.” The key soundbite from President Luiz Inácio Lula da Silva’s recent visit to China set the country on an ambitious path towards reinstating its position on the world stage. His comments related principally to his nation’s politics after the turbulence of Jair Bolsonaro’s leadership, but their sentiment can easily be translated to Brazil’s status in the sports betting industry.

There was great hope about the country finally regulating at the back end of Bolsonaro’s reign, but a missed deadline for legislation in December saw the country fall back into its slumber. That is, until Lula delivered a strong wake-up call. And at long last, Brazil is regulating.

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