After the UK launch of casino comparison site Comparasino in October, founder and managing director Martyn Hannah reflects on its success so far.
INTERGAMINGi: How do you reflect on Comparasino’s success in the UK market so far?
MH: It takes time to build momentum behind any new business and Comparasino is no different. We operate in a fiercely competitive market where a handful of power players dominate. While we have a great brand and strong product, it’s going to take time for our branding and marketing efforts to kick in and we understand that patience is a virtue. That being said, the number of site visitors is ticking up nicely, we have a growing database of members and we are delivering quality first-time deposits to our partners. So far, so good, but we are only just getting started.
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