Bojoko’s Joonas Karhu reflects on the affiliate’s expansion in Canada and the UK, despite unique challenges in both markets.
The Canadian province of Ontario has become a major force in North America for the gambling industry since its arrival in April 2022 – and a whole host of affiliates have subsequently benefitted too.
While there was initial confusion and then clarification from the Alcohol and Gaming Commission of Ontario about how affiliates would operate there, Bojoko is one such operation that, in the words of the company’s Joonas Karhu, has thrived in the market since its initial entrance in 2019.
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