All of the sports data services that Sportradar has provided to the media industry under the brand Scoreradar will now be aggregated under the new brand Sportradar Media Services.
Launched in 2007, Scoreradar’s services and products have included pre, live, and post-event data-feed deliveries, as well as hosted content solutions such as live sports applications, statistics centres and live score products.
Sportradar CEO Carsten Koerl said: “With all the recent developments that we had implemented in our media-facing services it felt like the right time to bring all those services together under a new Sportradar brand, sharing in the whole organisation’s momentum and high regard.
“Sportradar Media Services reflect our ongoing investment and focus on the technologies and innovations that will drive our client-focused solutions and will propel us as we strive to enhance sports coverage in a progressive and cost effective manner.”
